NEWSLETTER | Volume 5 - Video Special
DARE TO TRY SOMETHING NEW?
As an industry, property, both in terms of agency and development / house building, is decades behind others when it comes to marketing. "Well, you would say that", I hear you cry!....but if you're absolutely honest with yourself, was the marketing used to sell your last development in anyway close to the quality of marketing used by the company that sold you your last brand new car? I'll have a fiver with you, it wasn't....
Now, it's not all doom and gloom - property boys & girls get a lot right - but isn't it time, especially as the market has toughened, to throw away the rule book and think about the 'who, why and whens'....proper buyer profiling - and how to appeal and attract your target market sector, not by doing the 'same old', but by trying something truly relevant?
It's just a thought :-)
Talking of which.....
SOCIAL & MULTI-MEDIA SEMINAR GETS CLOSER
On 19th September PKA & The Trinity Mirror Group / Surrey Advertiser, one of the largest media companies in the UK, will be holding a breakfast seminar at G-LIVE Guildford, to talk about the seismic shift in property marketing, especially the rise of Social Media as a sales tool, and the use of alternative multi-media, including video.
Can you afford not to attend?
2017 PROPERTY & CONSTRUCTION AWARDS
At a glittering ceremony on 28th September,
the 2017 Property & Construction Awards will acknowledge and recognise excellent design, best practice and exceptional service across all aspects of the property and construction industry.
These awards are unique, as the winners are not chosen by a judging panel or determined by a written submission, but by votes from those who have used the services of the companies listed. These include the house-buying public and your clients e.g. those who have engaged the services of your company as a supplier, contractor, consultant or agent etc.
To book your tables for this superb evening or to find out more, click on the button below;
NEW SERVICES FOR LAND AGENTS & BROKERS
PKA has been offering drone videography, as part of our investment into multi-media, to sales & marketing departments for a little while, but we're delighted to have expanded our initial 'drone proposition' and now offer high definition videos for those selling or brokering land.
If you have a development site and need it promoted in this highly visual way, give us a call on 07778 187943.
PKA is delighted to be handling the digital marketing of the latest Howarth Homes development Teddington Gate, in, you guessed it, uber trendy Teddington.
Not only has PKA built a lovely website for the development www.teddingtongate.com, but we have also developed a number of social media adverts, typically 20 to 30 seconds long, to promote further interest in the site.
This is our favourite....hilarious...and perfect for the buyer profile!!